Latest News

Even fact will not change first impressions

Knowledge is power, yet new research suggests that a person's appearance alone can trump knowledge. First impressions are so powerful that they can override what we are told about people. A new study found that even when told whether a person was gay or straight, participants generally identified the person's sexual orientation based on how they looked -- even if it contradicted the facts presented to them.
View full story

Post your comment.


  • Trust your aha! moments: Experiments show they're probably right

  • Scientists use synthetic gene and magnets to alter behavior of mice, fish

  • Teen girls see big drop in chemical exposure with switch in cosmetics

  • Female traders can reduce market crashes, expert says

  • Toxic byproduct of hemoglobin could provide clues for cerebral hemorrhage and Creutzfeldt-Jakob Disease

  • Clinician communication reduced distress related to the detection of incidental nodules

  • Talk about yourself on social media?

  • New mothers with postpartum psychiatric disorders face increased risk of suicide, study shows

  • Combining two techniques to 'rewire' the brain may improve arm, hand movement for stroke survivors

  • Scientists map roots of premeditated, violent 'intent' in animal brain